A SWOT analysis is a common tool used as part of organisational strategic planning sessions and by management consultants globally to varying levels of success. While it is a tremendous tool for generating healthy organisational discussion if it fails to generate meaningful actions, then it is just talking, and the organisation will fail to realise any of the potential benefits of conducting a SWOT analysis.

Change Fox has developed a SWOT Analysis report specifically for BPO providers and includes a breakdown of industry strengths, weaknesses, opportunities and threats as well as recommendations for leveraging off of those positive attributes and mitigating negatives.

The below is a snapshot of the SWOT Analysis findings gives you a starting point of reference, but each SWOT attribute is limited to two or three findings.

Despite the competitive nature of the industry, there are still ample opportunities, but as with any industry, those that remain relevant and successful will be those that find ways to innovate and challenge the status quo.

Artificial intelligence is a great example, while it is clearly a risk to the stability of the industry, it is also an opportunity to challenge the roles, processes and strategy of providers.


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